In today’s competitive market, it’s not enough to have a great product—you need to ensure that it genuinely solves your client’s most pressing problems. But how do you know if your product or freebie is truly aligned with what your clients need?

In my latest YouTube video, I explore this question in-depth and provide actionable strategies to ensure your offerings hit the mark. Whether you’re a coach, a wellness expert, or in the self-improvement space, this approach will help you create products that resonate deeply with your audience and lead to better results.

The Importance of Alignment

One of the biggest mistakes I see in the industry is trying to solve too big of a problem. When you cast your net too wide, your clients can become overwhelmed, and your solution might not seem relevant to their immediate needs. Instead, by focusing on a specific, manageable problem that directly impacts your clients at their current stage, you can create a product that not only meets their needs but also sets the stage for further engagement.

How to Align Your Product with Your Client’s Needs

In the video, I discuss how to narrow down your focus and tailor your product to address a specific problem. For example, instead of offering a generic e-book on weight loss, you might create a guide on understanding macros—a topic that could serve as a stepping stone toward more comprehensive weight management.

By solving a smaller, more focused problem, you make it easier for clients to see the value in your offer and commit to taking the next step with you. This approach not only improves client outcomes but also builds trust and loyalty.

Get the Checklist!

To help you implement this strategy, I’ve put together a Product Alignment Checklist. This checklist will help you refine your product, course, or freebie to ensure it’s perfectly aligned with your client’s needs.

Watch the video below to learn more, and don’t forget to comment “align” on the video to get your free checklist!

Align your product with your client’s needs, and watch your conversions soar!